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This exclusion applies when claims arise from advertising or marketing activities that harm others’ reputation or intellectual property rights. For instance, if a tradie uses another company’s logo in promotions without permission, the insurer won’t pay related costs. Linked term: see Intellectual Property Exclusion. Why it matters: It clarifies that liability cover protects physical injury and damage, not advertising disputes.
This exclusion applies when claims arise from advertising or marketing activities that harm others’ reputation or intellectual property rights. For instance, if a tradie uses another company’s logo in promotions without permission, the insurer won’t pay related costs. Linked term: see Intellectual Property Exclusion. Why it matters: It clarifies that liability cover protects physical injury and damage, not advertising disputes.
We are digitising commercial insurance and risk management for small, mid-market and technology businesses. We work with a global network of underwriters, challenging legacy brokers and delivering market leading coverage to our customers.